Case Study: P2P solution plays an important role in driving member experience for Clark County CU
In Q1 of 2023, small businesses and consumers completed over 639 million transactions on Zelle®, according to a recent report featured on PYMNTS.
When Clark County Credit Union’s legacy peer-to-peer payment solution was not meeting member expectations, CCCU reached out to see if implementing Zelle® through Co-op was the better option for its members. Within the first 12 months CCCU had already seen 54% of it's user base active on the platform.
For Matt Becker, Chief Technology Officer for CCCU, the online and mobile channel is critical, and Zelle® plays an important role in that experience. “Simply put, if we offer the majority of our products and solutions through online and mobile banking, we have a higher chance of becoming our members’ primary financial relationship,” he said. “Zelle® is an important piece of the PFR pie.”
Learn more about CCCU’s success with Zelle®.