By Holly Herman
What do you think of when you come across the expression “self promotion”? Bragging? Arrogance? Something your mother told you not to do?
Let’s face facts: Whatever you might think, if you’re not going to promote yourself, who else will? To get ahead in business, whether you’re in a corporate environment, run your own business, or work for a non-profit, you’ve got to promote yourself to get ahead.
I don’t have a press agent, do you? Most of us aren’t in positions that come with press agents or handlers, so I’ve come up with a few tips that should make your efforts at self-promoting a little easier and a bit more effective. Just remember: You may still feel uncomfortable promoting yourself, but that usually means you’re getting used to doing something new and different. Like most skills, the more you practice, the better you become.
