San Ramon, Calif. — (March 18, 2021) — Lumin Digital, a PSCU company, has been selected by Firstmark Credit
Union (Firstmark) to provide online and
mobile digital banking to more than 60,000 users when the credit union goes
live on the platform in April. Firstmark, a long-time PSCU partner, has signed
a multi-year agreement for Lumin Digital’s cloud-native platform.
Founded in 1932 in San Antonio, Texas, Firstmark currently has nearly 100,000
members and over $1 billion in assets. The credit union offers a full suite of
financial products and services to help members achieve financial wellness.
With an extreme focus on the member experience, Firstmark is committed to
providing solutions that are smart, simple and secure.
“In a year of crisis, consumers used
online channels in record numbers, resulting in an era of digital
transformation across all industries,” said Nathanael Tarwasokono, president
and CEO of Firstmark. “To quickly position our credit union for this pronounced
shift, we accelerated previous plans to enhance our digital channels, and we
believe Lumin Digital will be the right partner to provide scalable technology,
seamless integration and a customized member experience.”
According to Aaron Bedingfield, vice
president, Information Technology for Firstmark, one of the most exciting
things about the partnership is Lumin Digital’s ability to assess, develop and
implement at near lightning speed. The traditional roadblocks to releasing new
enhancements or correcting issues have been removed, paving the way for the
credit union to provide “white glove service” to members throughout the digital
As a cloud-based digital banking
platform built using elite technology, Lumin Digital provides members with a
tightly integrated and customized experience that matches the offerings
available from larger financial institutions. In creating a truly personalized
journey, Lumin Digital helps credit unions and banks better engage with their
members, increase value and deepen relationships.
“Firstmark was seeking an experienced and proven
digital banking partner,” said Jeff Chambers, president of Lumin Digital.
“They’re committed to providing members with personalized digital experiences
that seamlessly integrate into their products and services, and most
importantly, they want that journey to the new platform to be a smooth one. We
are proud they found that in Lumin and look forward to partnering with the
Firstmark team to deliver an amazing member experience.”
Lumin Digital continues to drive
innovation in the digital banking space, differentiating itself through
technology built for human connection. Lumin Digital’s offering provides
seamless integration to a wide array of PSCU and other platform tools and
capabilities, including card services, rewards management and data analytics,
to provide a member-centric experience. For more information, visit LuminDigital.com.
About Lumin Digital
Lumin Digital, a PSCU company
headquartered in San Ramon, Calif., delivers digital banking solutions to
financial institutions across the United States. Founded by financial
technology experts, Lumin Digital is working to redefine digital banking with
its proprietary user engagement platform, providing banks and credit unions
with a solution that allows them to adjust to their users’ needs quickly and
safely. Through the use of Lumin Digital’s user data and predictive
analytics, organizations have the ability to implement custom experiences for
users, creating a truly personalized journey that helps consumers thrive while
building a connected relationship. For more information, visit LuminDigital.com.
PSCU, the nation’s premier payments CUSO, supports the success of 1,500
credit unions representing more than 5.4 billion transactions annually.
Committed to service excellence and focused on innovation, PSCU’s payment
processing, risk management, data and analytics, loyalty programs, digital
banking, marketing, strategic consulting and mobile platforms help deliver
possibilities and seamless member experiences. Comprehensive, 24/7/365 member
support is provided by contact centers located throughout the United
States. The origin of PSCU’s model is collaboration and scale, and the
company has leveraged its influence on behalf of credit unions and their
members for more than 40 years. Today, PSCU provides an end-to-end, competitive
advantage that enables credit unions to securely grow and meet evolving
consumer demands. For more information, visit pscu.com.