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Not Your Grandparents’ Credit Union General Credit Union evolving in a way that promises to maintain and attract Gen-X members

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By Sharon Sweda There is an economic trend in banking. Large is getting larger and big is getting bigger. The phenomenon is not restricted to Bank of America, Chase or Citibank. The practice is spilling over into the credit union sector where the ability to provide a broad product platform while maintaining  membership numbers forces…

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