Marketing to Gen Y – Leaders CU Employs iPads for 20 Center Member Growth and 15 Percent Loan Growth


By Laura Enock Josh McAfee, marketing director at Leaders CU in Tennessee, has lots of experience in marketing to Gen Y. In fact, he recently presented during a Credit Union Toolbox webinar on the topic of marketing to this much heralded generation. What makes Josh so knowledgeable? Well, for one, as a 24-year old credit…

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