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Marketing to Gen Y – Leaders CU Employs iPads for 20 Center Member Growth and 15 Percent Loan Growth

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By Laura Enock Josh McAfee, marketing director at Leaders CU in Tennessee, has lots of experience in marketing to Gen Y. In fact, he recently presented during a Credit Union Toolbox webinar on the topic of marketing to this much heralded generation. What makes Josh so knowledgeable? Well, for one, as a 24-year old credit…

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