By Nicole Reyes
When several popular retailers recently announced their payment systems had been hacked, media outlets throughout the country were hooked by the story. Reporters, producers and bloggers quickly learned they could localize the news by talking with area financial institutions (FIs) and residents who had shopped at the popular chain stores during the holiday season. It seemed like fresh stories were published every hour for weeks and the coverage continued for several months.
Empowering Cardholders to Help Prevent Card Fraud
As a result, cardholders from all over the U.S. contacted their card issuers to find out what they should do to protect their accounts. News of a major data breach, it seemed, had finally hit home for millions of American consumers.