CU Members Mortgage, a division of Colonial Savings, F.A., launched a new mortgage intelligence tool on its website to include innovative mortgage analytics and enhanced features that will enrich the credit union mortgage professional’s experience and help them strategically grow their mortgage department.
The new business intelligence tool analyzes a wide range of mortgage data in a highly-interactive and dynamic tool. It provides a comprehensive look at the pipeline for each individual credit union and guides them through easily understandable charts and graphs to distinguish achievements and help prioritize goals. It includes data analysis of historical data such as originated, funded and closed loans, but it also includes current data analysis of the pipeline by status, locks, pre-qualifications and even cancelled and denied loans.
Along with the new business intelligence tool, cumembers.com also completed an extensive overhaul of the website. The website now features a slick, new design with mobile-friendly capabilities, easier navigation, single sign-on access, new pages with more resources and so much more.
“CU Members is a big advocate for business intelligence analysis. We’ve implemented new tools internally that have propelled us forward into a new world of mortgage strategy and we now invite our partners to take a look at our new business intelligence tool created with their needs in mind and see how data can push them to the next level,” said Steve Hewins, senior vice president CU Members Mortgage. “It’s a fantastic resource that takes credit union mortgage lending solutions to a higher level in a very competitive mortgage market.”
The new website is available at www.cumembers.com and the business intelligence tool is available within the exclusive pages for each CU Members credit union partner.
Steve Hewins is Senior Vice President of CU Members Mortgage