It was 2010. America was just coming out of the Great Recession. The credit union outbound sales team I was leading had just doubled its…
Posts published in “TRAINING”
As I travel the country to provide training to salespeople and their leaders, I encounter many myths about selling. While some are quite funny and…
If you have ever received sales training you are probably very familiar with the saying, “Features Tell – Benefits Sell”. In fact, it’s likely the…
What is the No. 1 goal for any contact center manager in any industry? To provide world-class service. This is an invariable response that beckons…
Rodney May, Vizo Financial, chief engagement officer Jesse Kohl, InterLutions, president In December of 2018, the Bureau of Labor Statistics reported the average cost to…
In addition to my consulting work, some of you know I am also passionate about managing the Police Officers’ CU Association (POCUA). It’s an organization…
“The member is number one. All of you are number two!” This was part of the introductory remarks by a leading credit union executive…
“Have you had any sales training?” This was one of the initial questions during my first interview for what eventually began my career in the…
BY KENNETH C. BATOR As much as we are taught in college, in CUNA school, from webinars, and from conferences there are certain things that…
BY KENNETH C. BATOR, MBA There is a lot of talk about how consumers aren’t just looking for products and services these days. They’re looking…
BY KENNETH C. BATOR Employees who understand how they fit into your credit union’s grand scheme are more engaged employees, but how do you convey…
BY KENNETH C. BATOR How many goals should your credit union have juggling in the air at a strategic planning session? The magic number seems…