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Your Credit Card Website Page – Come Out, Come Out Wherever You Are!!!

By Ondine Irving Please excuse my brutality in the forthcoming article. If you’re a credit union executive who feels the credit card product is not...

High Performance – Four Case Studies That Can Help You Increase Volume And Member Participation In 100 Days

By Tony Rizzo If you are looking for high performance marketing ideas, look no further. Here are four case studies that have increased volume and...

Takeaways for Your Credit Union…From JC Penney’s Overhaul

By Laura Enock Throughout the years, credit unions have taken a page from retailer playbooks, with cutting edge facilities designed with member experiences in mind....

Building Community – Reaching the Critical Hispanic Market with Prepaid Tools

By Konrad Christensen The Hispanic market has become an increasingly important target for credit unions across the country–not only because the size of this population...

Financial Education Meets Groupon – What Credit Unions Stand to Gain from CUponDeals.org

With the Groupon IPO and many new deal sites opening to serve niche interests, the question of whether or not members of credit unions—members...

Are You Ready? Credit Unions Back in the Dating Game!

Here’s some advice you can put into action right away. By Ken Gonyer After decades of having sand kicked in our faces by the “muscle men”...

Marketing to Moms – Verity Credit Union Attracts Moms … without Turning Off Everyone Else

By Laura Enock Momprenuers. Mommy bloggers. Deal sites for moms. What is it about moms that have turned them into the hottest demographic for marketers? “Credit...

Is marketing your profit driver?

By Tony Rizzo Now more than ever, credit unions will look to the marketing department as a profit driver. OK, I said it. Yes, credit...

CUAUTOCOUPON Adds Four Credit Unions to Network

cuautocoupon Inc. (www.cuautocoupon.com), based in Hauppauge, N.Y., announced the signing of four New York metropolitan credit unions to its network. The four signees include Nassau...