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Posts published in “Branch Sales”

The 5 Best Outbound Call Lists Right Now

I started making outbound sales calls to members when I joined our credit union’s outbound call center, in March of 2006. This was a brand-new…

The Four Core Values of Selling

For the last six years, I have worked with some amazing people and credit unions to help them improve their sales and service cultures. One…

20 Credit Union Sales Myths Debunked Part 2

Last month we published the first ten myths of this “Twenty Credit Union Sales Myths Debunked” series. *** I received some great reviews of the…

Members Really Don’t Care About the Features

If you have ever received sales training you are probably very familiar with the saying, “Features Tell – Benefits Sell”. In fact, it’s likely the…

Avoiding the Sales Objection’s Abyss

Do you remember the movie, The Abyss? This James Cameron thriller takes place in one of the deepest parts of the ocean, on the edge…