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Posts published by “Nick Brown”

20 CU Sales Myths Debunked {Part 1}.

As I travel the country to provide training to salespeople and their leaders, I encounter many myths about selling. While some are quite funny and…

Members Really Don’t Care About the Features

If you have ever received sales training you are probably very familiar with the saying, “Features Tell – Benefits Sell”. In fact, it’s likely the…

Avoiding the Sales Objection’s Abyss

Do you remember the movie, The Abyss? This James Cameron thriller takes place in one of the deepest parts of the ocean, on the edge…

3 Foundations of Powerful Sales Cultures

I recently had the great pleasure of reconnecting with a good friend and credit union leader, Preston Meline, (pictured at left).  We got together for…

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